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We can offer you insight into the market place, what your competitors are up to, what products your customers want and how your customers perceive your brand. Enabling you to develop the right marketing strategies and messages to get the most from your marketing budget. At Ant Marketing we take your market research needs seriously – no dabbling for us – and we are experts in business-to-business market research.

As an associate member of the Market Research Society, Lisa Hall, Senior Market Research Client Support Manager guides our market research services, delivered by our dedicated and multi-skilled market research team. All of our activities and market research professionals are governed by MRQSA (ISO20252) and the Market Research Society Code of Practice enabling us to guarantee a robust and valid outcome for your research.

Core market research services:

  • Market - intelligence, competitor benchmarking, competitor analysis, product and service comparisons.
  • Customer - loyalty, relationship measurement, customer satisfaction surveys and mystery shopping.
  • Image and brand – studies, tracking, monitoring surveys, public relations.
  • Marketing – promotional activity support and product testing initiatives.

With 50+ CATI (Computer Assisted Telephone Interviewing) stations we offer a resource to many research agencies and blue chip companies who do not have this facility, at a very cost effective rate. Ant pride ourselves on the quick turnaround of projects and completing work to deadlines.

We cater for multi-client, syndicated and omnibus research, minority group surveys and have the capability to offer telephone, digital or face-to-face research. Our business-to-business and business-to-consumer market research services are delivered by a dedicated and multi-skilled market research team. Many of our projects are ongoing with many of the team having been with Ant Marketing for several years, therefore having built up an excellent skill-base and aptitude specific to this marketing discipline. All of our activities and agents are governed by MRQSA (BS7911) and Market Research Society codes of conduct, which guarantees a robust and valid outcome.

I would certainly recommend them to any business that aims to engage new customers.

Case study: Market Research Quantitative Brand Research Requirements

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Robust reporting on a weekly basis. This consistently looks at and measures against the key performance indicators.

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report provided weekly

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